I went to a neighbours’ ‘nibbles party’ last week! This sounds quite harmless, doesn’t it? A nibbles party! It was actually more of a massive drinking event with some small snacks to help you stay the course.  I did see some being carried away – They had peaked too soon. 

Apart from my job as Enthusiastic Ferret at Pushbike b2b, I have also been known to write the odd song and was asked about this at said nibbles party.  It is also something I haven’t done in a wee while.  I talked about a song I started years ago after I visited the Crimea about a woman who had paid to go to war with her husband! She packed up her horses to take too!  It was inspired by a book I read at the time – more of that later. 


Sometimes my songs take a year to finish – they just ‘aren’t cooked yet’ basically. Others arrive quite quickly.  I started thinking about what other things had taken a long time and ask myself – Is that such a bad thing?  I mean, the Sagrada Familia in Barcelona started hundreds of years ago still isn’t finished. Did you know that Leonardo da Vinci took 17 years to paint Mona Lisa!  Conversely, Bob Dylan took 10 minutes to write ‘Blowin’ in the wind. 

And it got me to thinking – it’s a bit like business development.   If you want to make progress with developing new business, you have to be prepared to invest the time and the mental and creative energy to get results.  This means changing what do you and how you do it and using many different combinations of touch points. Some of those will also involve actually picking up the phone and talking to someone.  

Take your time and craft your business development strategy into a masterpiece … If you want to know how I can help you with that! 

Get in touch and drop me and an email on joanne@pushbikeb2b.co.uk or connect with me on LinkedIn and mention that you read this blog! 

Joanne, Pushbike b2b